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Largest Residential Green Building Conference and Expo Comes to San Francisco


Prompted by the tremendous groundswell of public interest in green building, West Coast Green - the nation's premier residential tradeshow focused exclusively on green products, design and sustainability - will open its doors September 28-30 in San Francisco's Bill Graham Auditorium. This event will gather under one roof for the first time pioneering trade professionals from all over the nation, plus homeowners eager to educate themselves about the exciting developments in green and healthy building.

By opening the tradeshow to homeowners on the final day (June 30), West Coast Green strikes an unprecedented balance between maintaining the highest standards for a professional conference and expo while making an important nod to the driving force behind the upsurge in green building - the consumer. This innovative format promises to draw more than 6,000 professional attendees and, on the final day, more than 12,000 homeowners, making West Coast Green the largest green residential conference and expo ever to be held. The venue is at 99 Grove Street in San Francisco.

As an indication of the significance of this event and its mission, the Mayor of San Francisco, Gavin Newsom, has declared the week of June 25, 2006 "Green Week."

Keynote speakers will include Robert F. Kennedy, Jr. and trade innovators Ed Mazria and Sarah Susanka. Over 120 other speakers - all top leaders in the fields of green architecture, engineering, planning, design and building supply - will address attendees on diverse topics grouped around seven well-developed educational tracks, many of which can garner attendees industry-sanctioned credits. Sessions will include panels, discussion forums, case studies, networking, Q&A, and provide unparalleled insights into the latest and most revolutionary developments in the green building industry.

Over 250 exhibitors will showcase the latest innovations in resource-efficient materials along with green and healthy building products. Executive Producer Christi Graham remarks about the exhibits, "I think attendees will be delightfully surprised at the wide array of products at the show. The products range from the ingeniously simple to the incredibly sophisticated. People can explore products they've never seen before, and in some cases materials that offer benefits never imagined possible!"

Commenting on West Coast Green, Mark Palmer, Green Building Coordinator for the Department of the Environment, City and County of San Francisco, said: "The City of San Francisco is honored to host the first major residential green building event on the West Coast. Green building is increasingly recognized as essential to the health of your citizens, businesses and communities. We look forward to this key event!"

Professional attendees of West Coast Green will include: Architects/Designers, Builders and Contractors, Business Owners, Green Financing Institutions, Developers, Real Estate Professionals, Interior Designers, Green Building Programs, Facility Managers, Engineers, Trade Associations, Public Agencies, Green Business Programs, Government Agencies, Building Inspectors, Educational Institutions, Environmental Non-Profits and, on Homeowner Day, Educated Homeowners.

West Coast Green's founder and executive producer, Christi Graham, brings years of experience and commitment to producing exceptional green building events of the highest caliber, and an impressive wealth of experience in the green building industry. She is the Founder and President of Healthy Home Plans, a source for healthy and sustainable home plans designed by award-winning architects.

Healthy Home Plans represents noted architects such as Sarah Susanka, cultural visionary and celebrated author of The Not So Big House, Darrel DeBoer, named one of the 100 most influential designers by Metropolitan Home, and David Arkin, architect for the Real Goods Solar Living Center. One of the architectural plans in Healthy Home Plans' collection was featured in an eight-part television series on the PBS program Hometime, as well as in national magazines such as Fine HomeBuilding, Sunset and Better Homes and Gardens.

She co-founded and directed the Green Resource Center in Berkeley, CA, one of the first resource centers of its kind, providing tools for sustainable building and business. Ms. Graham also founded and serves as the Executive Producer of the Green Materials Showcase, an annual tradeshow held in San Francisco for building and design professionals, featuring resource-efficient and non-toxic building products and technologies. The Green Materials Showcase has become the largest annual green materials industry tradeshow on the West Coast. Ms. Graham holds an Environmental Home Inspector Certificate from the German-based International Institute of Bau-Biologie and Ecology.

Of her vision for West Coast Green, Ms. Graham remarks, "We've gone out of our way to find the best of the best-the most revered pioneers and the most advanced innovations in the field of residential green building to create an event that is truly exceptional."

A partial list of sponsors includes: Pacific Gas and Electric Company, the United States Environmental Protection Agency, the City and County of San Francisco, Build it Green, the American Institute of Architects, Louisiana-Pacific, and other organizations and companies.

Individuals seeking to attend West Coast Green may register by calling (800) 724-4880 or visiting www.westcoastgreen.com.





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