Environmental Protection & Preservation
Bank of America Announces Environmental Home Equity Program
As part of its $20 billion,10- year environmental initiative announced last month, Bank of America is launching the first of its environmentally sustainable products, an innovative donation program for new home equity customers.
Between now and December 31, customers who open a new Home Equity Line
of Credit, register for the program, and use their equity line Visa(R)
access card for combined purchases of $2,500 or more, will be eligible to
direct a one-time $100 donation to Conservation International, a U.S.-based
international environmental organization. Each $100 donation will offset
the impact from energy use in the average household for one year, as well
as support efforts to restore and protect tropical forests.
"We are dedicated to making positive changes to protect the
environments where our customers and associates live and work," said Home
Equity Executive David Rupp. "This unique home equity program allows Bank
of America, under the proactive direction of our customers, to make an
important contribution to a leading environmental organization."
New Home Equity customers can go to http://www.bankofamerica.com/greenoffer
register for the program, or go to http://www.bankofamerica.com/environment
learn more about Bank of America's environmental commitment.
"Our research has indicated that many customers are using home equity
loans and lines of credit to make home improvements that increase energy
efficiency," Rupp said. "This program will enable customers to not only
boost energy conservation at home but also drive environmentally
sustainable efforts around the globe."
In March, Bank of America announced a $20 billion, 10-year initiative
to support the growth of environmentally sustainable business activity to
address global climate change. Bank of America's ten-year initiative
encourages development of environmentally sustainable business practices
through lending, investing, philanthropy and the creation of new products
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