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Environmental Protection & Preservation


Dell Expands 'Plant a Tree for Me' Program to Canadian Customers


Dell today announced the Canadian expansion of its "Plant a Tree for Me" climate stewardship program, enabling businesses and consumers nationwide to offset the carbon impact of electricity required to power their computer equipment.

The company also renewed its commitment to free global recycling for consumers by announcing plans to host a back-to-school computer recycling event September 4-7 at Simon Fraser University in Burnaby, British Columbia.

"Programs like 'Plant a Tree for Me' and free consumer recycling empower our customers to partner with us in protecting the environment," said Frank Fuser, director of business development and customer programs, Americas International, Dell. "We are committed to providing tangible and convenient opportunities to make a difference and encourage our competitors to do the same."

'Plant a Tree for Me'

For $2.10 CAN per notebook and $6.30 CAN per desktop, businesses and consumers in Canada can offset the emissions associated with the electricity required to power their information technology equipment. Dell Canada partners with The Conservation Fund, Carbonfund.org and Tree Canada, non-profit organizations that plant trees in sustainably managed forests. One hundred percent of the donations received by the program will be used by partners to plant trees.

"Through 'Plant a Tree for Me,' Dell is setting an example for others to follow," said Michael Rosen, president of Tree Canada. "Aside from demonstrating the effectiveness of carbon sequestration, the company is harnessing the power of information technology to provide Canadians a practical way to reduce their environmental footprint."

"The Canadian expansion of 'Plant a Tree for Me' further demonstrates Dell's commitment to a cleaner earth," said Eric Carlson, executive director of Carbonfund.org. "We applaud the company for its ongoing leadership, inspiration and success in redefining the way businesses partner with customers to protect the environment."





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