Environmental Protection & Preservation
Dell Expands 'Plant a Tree for Me' Program to Canadian Customers
Dell today announced the Canadian expansion of
its "Plant a Tree for Me" climate stewardship program, enabling businesses and
consumers nationwide to offset the carbon impact of electricity required to
power their computer equipment.
The company also renewed its commitment to free global recycling for
consumers by announcing plans to host a back-to-school computer recycling
event September 4-7 at Simon Fraser University in Burnaby, British Columbia.
"Programs like 'Plant a Tree for Me' and free consumer recycling empower
our customers to partner with us in protecting the environment," said Frank
Fuser, director of business development and customer programs, Americas
International, Dell. "We are committed to providing tangible and convenient
opportunities to make a difference and encourage our competitors to do the
'Plant a Tree for Me'
For $2.10 CAN per notebook and $6.30 CAN per desktop, businesses and
consumers in Canada can offset the emissions associated with the electricity
required to power their information technology equipment. Dell Canada
with The Conservation Fund
, non-profit organizations that plant trees in
sustainably managed forests. One hundred percent of the donations received by
the program will be used by partners to plant trees.
"Through 'Plant a Tree for Me,' Dell is setting an example for others to
follow," said Michael Rosen, president of Tree Canada. "Aside from
demonstrating the effectiveness of carbon sequestration, the company is
harnessing the power of information technology to provide Canadians a
practical way to reduce their environmental footprint."
"The Canadian expansion of 'Plant a Tree for Me' further demonstrates
Dell's commitment to a cleaner earth," said Eric Carlson, executive director
of Carbonfund.org. "We applaud the company for its ongoing leadership,
inspiration and success in redefining the way businesses partner with
customers to protect the environment."
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