Environmental Protection & Preservation
The Conservation Fund, Carbonfund.org Commend Michael Dell for Environmental Leadership
The Conservation Fund and Carbonfund_org today commended Dell Chairman and CEO Michael Dell for his commitment to match the next three months of donations to the 'Plant a Tree for Me' program.
"Michael Dell has emerged as one of the most effective environmental stewards of the 21st Century," said Carbonfund.org executive director Eric Carlson. "Through his personal commitment to partnering with customers and using technology as a catalyst for global change, Dell is at the forefront of a new era of environmental leadership."
Mr. Dell announced his personal donation to 'Plant a Tree for Me' during the program's European launch today in London. For 1 pounds Sterling per notebook or 3 pounds Sterling per desktop (EUR1.50 and EUR4.50 respectively), customers can offset the emissions associated with the electricity that their computers use.
One hundred percent of funds donated will go to planting trees in professionally managed reforestation projects. The trees absorb the carbon dioxide released into the atmosphere when electricity is generated to power a computer over its average three-year life.
"We applaud Dell's unprecedented leadership and extraordinary commitment to offset the carbon footprint of its computers and other products," said Larry Selzer, president of The Conservation Fund
. "The company's industry- leading efforts help to address the challenges associated with climate change- and its challenge to U.S. businesses and consumers to join in the initiative- serve as a model and inspiration for corporate environmental stewardship."
is supporting the first European tree planting project
of the program, a project in Hungary developed by Planktos. Donations from European customers will be directed to European planting operations.
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